Image Line has also been quite unusual in the way it has sold FL Studio, practicing a policy of lifetime free updates when you buy one of the versions of the software. All the while it has done things its own way, with a workflow and design that doesn't simply ape the competition but has a definite character of its own. FL Studio has, since its inception many years ago, gone from being something of a musical plaything to a much more serious DAW and indeed one that is used by a large number of people around the world.
